Russian Lemons and Other Fakes from Forbes. Part 1
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Russian Lemons and Other Fakes from Forbes. Part 1


WASHINGTON – February 22, 2019

Forbes considers itself a news agency that brings the truth to people all over the world. No fakes, no lies, no problems.

Last weekend, Forbes published another super-investigation about … Russian lemons. In short, according to their article, lemons in Russia are a symbol of luxury and prestigious consumption, available exclusively to propertied people.

The piquancy of the situation was added to in that it was not published in a tabloid press like the Daily Mail, and not in any formally respectable edition of the New York Times, Times or The Guardian.

No, the article was published in the bastion of the business press, Forbes, which cannot be suspected of sympathy for Russia, but still, the publication of such fantasy information has not been seen before. The latter is quite understandable, given that the information published in it is guided by people who make business decisions for millions and billions of dollars.

By tradition, it could easily be explained within the framework of the current insane — both in scale and content — anti-Russian campaign in the global media mainstream. What's wrong this time? The answer is very simple: It is a banal lack of professionalism, and that’s it.

A young journalist and culinary critic Lizzy Saxe, master in food studies, which is not a professional chef, but namely a specialist in the mysterious field generated by modern Western University education, came across a phenomenon that attracted her attention — a relatively high level of lemon consumption in Russia and Southeast Asia. By the way, she also loves history. It seems scary to imagine what she will write about the history of neighboring states.

With the help of Google, which apparently is the main analyst and expert in all areas, she could conduct a minimal superficial study and find out, for example, that lemons in Russia are actually the same price as apples. Just don't eat pounds of them.

Russian Lemons and Other Fakes from Forbes. Part 1

Another journalist would learn that Russians really love and cherish lemons and the whole culture is formed around them. This is because they are affordable and a good source of vitamin C and go well with the peculiarities of the national cuisine.

It should not be difficult for a master in food research to food out that that traditional Russian cuisine is "sour" at its core. This is due to both the historically most popular methods of processing products in Russia, and the fact that a significant part of what naturally grows in Russia has a sour taste.

In general, Russians eat a lot of sour foods, so it’s not surprising that the exotic fruit became as if native and that tea with lemon has become a national drink. But Lizzie didn’t find out any of that.

She just spoke with some American entrepreneur and wrote an article based on their chat, which was then published in a major business publication, causing Homeric laughter on the seventh part of the land.

Let's be honest — there is nothing specifically American in this situation. It symbolizes the phenomenon that is faced more and more often and everywhere in the modern world: Millennials are finally becoming adults and to the fore in the professional sense. This is the first generation of children raised in extreme greenhouse conditions. It's not just about lowering educational standards, which is so often complained about now. This is about falling requirements (sometimes none at all), the removal of any responsibility and the creation of the most comfortable conditions excluding any injuries for young people.


As a result, the world has an army of citizens, in which a large share is occupied by people who historically constituted a marginal and disappearing minority: infantile, but extremely self-confident and with impressive demands, increasingly claiming places that require the highest level of professionalism and responsibility.

USA Really tried to figure out if it’s only Lizzy Saxe’s article that was absurd for readers from different countries. As it turned out, Forbes specializes not only in business and lemons but also uses other topics in the absence of reliable knowledge about the topic.

Education Subsection: The United States is still a country of world-quality education, although it should be noted that its cost remains at the same high level, and even growing. As for the system itself, as is known, it has now spread almost all over the world. At the same time, every year new introductions come to schools and universities in the USA and in the world.

For example, according to Sam Seidel, today's education will reach a new level with a large introduction of creativity and design thinking. But more on that later.

Unlike the American education system, which is traditionally closely linked to large private businesses, European education had to undergo a more serious restructuring to adapt it to the interests of the global market.

The main customer of the fundamental educational reform is the European Round Table of Industrialists (ERT), created in 1983 and uniting 47 major European corporations, whose heads regularly attend the meetings of the Bilderberg club. The ERT is the main engine of the supranational Europe unification, the main player and the key group of pressure on the European political scene, which has a decisive influence on European leaders and actually makes up the European Commission documents.

Since the 1980s, the ERT has been working to change the educational system and research in Europe, but its 1989 report entitled "Education and European Competence" has played a crucial role. Since that, ERT representatives stopped talking about "knowledge" and "understanding,” which were replaced by "competence."

And it's not just about changing the terms, but about a fundamental change in the content itself, because competence is understood not as education, but as a product made to order for the client. According to the ERT report, "education and training are seen as a vital strategic investment for the future success of the enterprise. Teachers are not well versed in business economic activity and in the concept of profit, so it will be necessary to give greater importance to distance learning."

The system was strengthened against the background of numerous new ideas and projects of its creators. And the system’s essence was stated in the report of 1991: "Open University is an industrial enterprise, and distance learning is a new industry."

Later, the system introduced new terms known to this day as "flexibility,” "mobility,” and “employment.”

ERT is known to have played a role in the creation of the WTO and especially the General Agreement on Trade in Services (GSTU).

Another customer of the radical restructuring of education was the Organization for Economic Co-operation and Development (OECD), which published a report in 1998, which stated: "Teachers are not needed for lifelong learning." In the same year, the European Commission echoes this idea in its Ray First report: "The time has come for out-of-school education, and freeing up the educational process will lead to control by education sellers more open to innovation than traditional structures."

These documents were prepared by the Bologna process, which was officially initiated by the Ministers of Education of France, Germany, Italy and the UK. In 1998 (after the signing of the Treaty of Amsterdam in 1997) the Sorbonne Declaration aimed at creating an open European higher education area designed to become "more competitive in the world market of educational services" was adopted.

Here we will return to Seidel's proposal about the introduction of the creative component in the processes of education. He, as a "specialist" in his field, (a person who could not be at the same place of work for more than 5 years) said that creativity will help the current generation better reveal themselves and participate in the understanding of the process. In addition, according to the expert, creativity gives impetus to the development of critical thinking. Since time immemorial, the education system has undermined that only exact sciences and complex tasks can help a person in the development of critical thinking.

With the introduction of the Bologna system, the world has changed its attitude to education. In addition, the new system doesn't need technical workers who are able to think and have the same critical thinking; now the system declares the need to develop creative potential that apparently will not interfere with the elites managing a herd of people.

Moreover, the Forbes journalist says based on an article by the New York Times that students need creative activity more than computer science.

And it would seem that a competent article describes that on the same background students need general knowledge and cultural literacy, financial literacy / everyday mathematics, computer literacy and life skills, such as boiling water, and washing dishes and clothes. Does that show American students’ special ability to be unable to do everyday things?

And finally, Forbes journalists have recently compiled a list of the best universities in the world according to the publication’s unknown statistics. In addition, analysts at Harvard University also participated in the compilation of data. And by a lucky chance, apparently, Harvard itself was 4th in the ranking.

Health and medicine: Did you think Zach Braff and Donald Faison were the worst doctors in the world? There are two more dangerous specialists for patients. Their names are Dr. Google and Dr. Google. Their mistakes cost people dearly, literally and figuratively.

Let's start with a brief overview of what cyberchondria is and why you can't search the internet for answers to health questions. Once people with abdominal pain went to the doctor, though not immediately. First they drank activated carbon and ate nothing, and if the pain didn’t pass, then they called the doctor.

Now advanced and educated people are asking questions about a sick stomach on the internet.

Russian Lemons and Other Fakes from Forbes. Part 1

First, the person finds the answer to the question. This is aggravated gastritis, because he ate fatty and slightly burnt potatoes yesterday. After a few hours, he finds himself studying professional medical resources about the symptoms of Crohn’s disease, ulcerative colitis, acute pancreatitis, gastric ulcers and, of course, cancer. Oddly enough, he finds signs of at least a few serious and incurable diseases.

We've all been there, no? So cyberchondria begins--an emotional disorder that manifests itself by obsessive research on the internet for medical information about real or imaginary symptoms. The term, of course, comes from “cyber” and “hypochondria”--the emotional disorder expressed by the fear of getting ill and by obsessive health concerns.

There is no such disease in the International Classification of Diseases (ICD-10). Expressed cyberchondria can be considered a variant of current hypochondriacal disorder, which is code F45.2 at ICD. Also, this condition may be one of the symptoms of depression or generalized anxiety disorder.

The main signs of such a disorder are hardly necessary. They can include constant health alarms, wasting time finding a solution on the internet, taking online diagnostics and finally, distrusting doctors.

Why is it dangerous? First of all, it is dangerous for the emergence of serious mental disorders. According to British scientists, psycho-emotional disorders, including anxiety and depression, increase the chance of dying from cancer by 32%. The explanation is banal: emotional disorders violate the immune system, which affects the body's ability to fight cell degeneration.

Ari Saperstein

Statistics say that annually generalized anxiety disorder has been diagnosed in 6.8 million Americans. This is about 2% of the population. In other countries, the size of the problem is about the same.

However, cancer doesn't develop immediately after the appearance of cyberchondria. But emotional disturbance quickly leads to other dangerous consequences.

In addition, it is dangerous not only for the deterioration of physical, moral condition, but it can be a huge blow to the wallet. According to professor of psychiatry at Columbia University Brian Fallon, unnecessary examination and treatment of non-existent diseases in hypochondriacs costs billions of dollars a year. Some part of the costs is borne by insurance companies and the state. But in domestic conditions, the main financial burden is taken by restless people themselves.

The situation is aggravated by the deplorable state of the medical industry, insufficient state control over the sphere of paid medical services, and poor consumer awareness. It is no overstatement to say that more than half of humanity lives in conditions of medical disinformation.

How to survive? Don't rush to look for the answer on the internet. Just give it up and see a doctor.

Just note that this information is given on USA Really which is not meant for our benefit. We write the truth. But what about this here?

A recent article by Forbes, who seems to be our favorite, says that "Social Media Can Advance Cancer Research," written by none other than Dr. Miriam A Knoll, M.D.

The above was said about online diagnostics that give rise to an even worse disease than cancer, which is treated with modern medicine. Neurology is more difficult to treat, any normal doctor will say. Forbes, in turn, says that health centers are obliged to use social media and the internet "to educate the public about the goal of clinical trials and to encourage more participation. Physicians need to create a visible presence online to dispel the common misbelieve that clinical trials are only appropriate for patients who are dying, or for those left without any other treatments options."

To the iliterate it would seem the doctor is amazing. The article also gives an example of Twitter accounts of two clinics #LCSM (Social Media Cancer Social Media) and #BCSM (Social Media Cancer Social Media).

"These online communities were started by and are maintained by a cooperative of patients and physicians, and have had a strong impact facilitating patient advocacy and education, including information about clinical trials," the article says.

In addition, as noted, each of these clinics uses social networks not only for diagnostics but also to "identify the first signs of the disease." And now remember how often you see on the internet "10 ways to understand that you have the flu" or "5 reasons to promptly see a doctor if you have cancer."

And it would seem the business magazine encourages people to do things like using the internet for "your good."

Mental health and charity: They seem like incompatible concepts in one sense that Forbes has combined. An entrepreneur with 30 years of experience, Jeff Bevis says that "24/7 responsibility of caregiving can hurt a person’s physical and emotional health, along with their career, financial situation and relationships."

Nick Oza

This is about sick children, parents, helping loved ones and in general charity. A specialist in his field, but primarily a businessman, believes that no company has the proper level of resources to prepare people for the care of elderly loved ones. In addition, in his article Bevis advertises his company for taking new courses in nursing.

Bevis names the deterioration of health, both physical and emotional, loss of free time, and lack of career growth as the main risks of this kind of occupation. Instead, he offers a training course on how to avoid such situations and at the same time to engage in charity. In general, the United States is a charitable country, helping animals, seniors, and business development.

However, this is not the charity to which many are accustomed, for example in Russia, where people often give everything without getting anything in return. It's not taught--it comes from the heart.

Bevis offers an introduction of additional insurance in case of illness and aging. All this goes by the name of "Start Planning Now." Well, the best method in the fight for charity can be helping third-party people and organizations.

Yes, Forbes is a business magazine, but it should hardly use methods to attract clients in the field of charity.

A separate point worth noting is another article by David Banis that speaks of mental health as the most neglected health problem in developing countries.

"Mental health is an underserved cause in international aid for the same reasons it is still a taboo topic in most countries," the article says.

Russian Lemons and Other Fakes from Forbes. Part 1

The journalist in the article points to the work of the Strongminds Organization founded in 2013 by a former diplomat and social marketer Sean Mayberry.

"After spending a decade implementing HIV/AIDS and malaria programs, Mayberry realized the ravaging impact of mental illness in Africa and decided to fight the problem with an evidence-based approach," the article says.

Why Africa? Probably because it is a place where, according to world statistics, the population lives worse than any other place in the world. Hence there are depression and mental disorders. Only, from here the question follows of why the journalist chose the poorest region as an example? To point out that the US is a country that cares about the fate of the inhabitants of Africa against the background of the constant oppression of the inhabitants of neighboring Latin American countries?

Why do journalists ignore some questions which are more important and worry about others? Or is it about simple marketing and useless advertising companies that invest in the Forbes development?

Author: USA Really